Number of registered Mystery Shoppers
Measuring Management and The Moment of Truth
The book describes in English, from A-Z what is required to develop and run a successful Mystery Shopping program. Read the quotes and forewords by Mark Michelson, Jan Carlzon and others here 
The book price is 376 kr excl.VAT.
Order here
This is the first book that is written for Clients. The book is co-authored by two of Europe’s leading experts on mystery shopping. Veronica Boxberg Karlsson, Sweden and Kristina Horbec, Croatia.
www.measuringmanagement.com 
